What They DIDN’T Teach You in Engineering School
2010-02-02 at 01:30 pm mashaHi Guys,
Hope everyone’s job search/ professional improvement is moving along!
The download option for the Toolkit has been a hit! No need to wait for it to arrive in the mail – now you can download the audio MP3 tracks and the pdf Guide, right to your desktop!
This week I have been asked to write a guest post on Sales Aerobics For Engineers (http://blog.salesaerobicsforengineers.com/).
I am frequently asked where I received my education and training that helped me launch a successful business and understand sales/marketing and customer relations. On this post I answer the following questions:
-How well equipped were you, as a PhD engineer, to undertake a business development role in past companies you worked for as well as your current consulting company?
-As an undergraduate, how many courses did you take that cross-trained you to speak the language of business, as well as engineering?
-As a graduate student, were you encouraged to take marketing, sales or economics courses as well as grad engineering courses?
-What is the biggest disconnect, then, in terms of undergraduate engineers coming out of school and entering the workforce? Is this disconnect different after receiving a graduate degree? Why or why not?
-Should the structure of engineering education be amended in the future to create more engineers who are capable of assuming business development functions in today’s global economy?
-What advice would you give undergraduate engineering students in terms of preparing their skillset for a successful entry into the workforce?
(If you can’t read the embedded article below, take a look at this site:
